- Welcome & Introduction
• The Concept of the Art of Influence
• The Importance of Mastering the Art of Influence in Sales
• Understanding customer needs
• Building trust and loyalty
• Verbal vs. non-verbal communication
• Cultural considerations
• Appearance, posture, tone of voice
• Building instant rapport
• Selling strategies for today's market
• Technology and human connection
• Case studies and group discussion
• Role-playing and feedback
• Group presentations or simulations
• Final reflections
• Q&A
• Certificate distribution